Aug 2, 2023
Katelyn Foley is the President of UP.Labs, a venture lab that builds SaaS companies in partnership with large corporations. Katelyn was previously a partner at BCG Digital Ventures.
Follow Katelyn Foley: https://www.linkedin.com/in/katelynfoley/
Follow Minnie
Ingersoll: https://www.
In this episode, you will learn:
(1:03) How Katelyn has created 15 businesses in 8 years.
(2:57) What about the studio model Katelyn changed when coming to UP.Labs
(4:00) How Katelyn selects a strategic problem to build a business around.
(6:49) Why startups should not be doing digital transformation work.
(8:20) Why public companies struggle to incubate new businesses.
(10:00) Why opportunities exist where high value and high friction meet.
(11:59) In SaaS, you want to augment decisions that already happen.
(14:04) Intelligence augmentation is the buzzword.
(17:04) Where opportunity exists for OEMs while the industry shifts to EV.
(21:30) How Katelyn sources new opportunities.
(23:18) Katelyn’s opinion of CVCs.
(27:27): Why businesses developed by UP.Labs only need seed funding.
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